MnRA Is Good Business
May 10, 2012
August 04, 2010
NRF's back-to-school and back-to-college surveys were released several weeks ago. The bottom line? There's good news, and there's really good news: back-to-college spending will remain unchanged (remember, it stayed strong a year ago when the bottom fell out pretty much everywhere else) and back-to-school spending will bounce back to '08 levels. All told, spending for BTC and BTS will bring in about $67 billion, once you add in our new college categories of food, personal care and gift cards.
While the overarching numbers are always important, they only tell part of the story. Here are some of the most interesting trends and nuggets I found when digging through the full report of data, provided by our partners at BIGresearch.
To read the Top 10 List Click Here
Click below to Log In to the membership page to update your profile in the Directory.